"招商"的标准译法是什么?

“招商引资”一词中“招商”、“引资”即使分开来用，含义不变，因为“招商”的实质就是吸引资金，即所谓“引资”，一般说成to invite investment and attract capital。

Invite doing business

招商

lure overseas funds;
Invite investment;
bid for invite investments(from overseas);
attract foreign capital

drum up trade 招商(招揽生意)

招商:attract investment

Attract foreign investment
对外招商
As for its content, the Fair is designed to address all possible factors of the hi-tech sector.Therefore, it will include an information exchange, a project promotion and financial support component, a hi-tech achievements trade and a product exhibition.
在内容上，交易会将集高新技术成果交易、产品展销、项目招商、信息交流于一体，是一次高科技要素综合交易会。
Of course, we will continue to implement the industrial guidance policy, strengthen the effort to recruit investment from transnational companies, improve our investment environment,and the management and service to existing foreign-funded enterprises.
当然，我们要继续执行产业导向政策，加大跨国公司来华投资的招商力度，进一步改善投资